With a keynote speech, Javier Sordo Madaleno closes the Congress at the UNAM’s Faculty of Architecture

With a keynote speech, Javier Sordo Madaleno closes the Congress at the UNAM’s Faculty of Architecture

With a keynote speech, Javier Sordo Madaleno closes the Congress at the UNAM’s Faculty of Architecture

Before an audience of Mexican and international guests, the president of Sordo Madaleno Arquitectos presented some of the firm’s recent projects from a sustainable design perspective.

As part of the activities for the 12th International Architecture Congress with High Technology Bioclimatic and Sustainable Design: Applied Research, Javier Sordo Madaleno Bringas was invited to present the closing lecture, speaking alongside Steven Holl Architects, Shimizu Corporation of Japan, Diller Scofidio + Renfro and SPACE.

Entitled “Sustainability is Regeneration,” the lecture presented by Javier Sordo Madaleno examined how architecture can function as an economic, social and aesthetic catalyst for a specific context. In his own words, “The sum of green areas, urban permeability and integration of uses are basic elements for transforming a sector into a new center for the city.”

“For us, sustainability goes well beyond securing an efficiency certificate; it is an issue that brings together the urban fabric, social integration and the regeneration of the zone and, above all, means giving back something better than what we receive,” remarked the architect.

He went into detail on the issue with examples from projects developed by the firm, including the master plan for Antara in Mexico City and Andares in Guadalajara, both of which have been triggers for urban redevelopment in their region. Two further projects in Guadalajara were referenced: Midtown and Americas 1500, together with real estate developments designed by the Group such as ARTZ Pedregal and Reforma Colón, as examples of architecture whose main objective is to act as hub of regeneration in the area.